Impact Page

Here at ABP, we believe that businesses need not be profit-hungry destruction machines, and can instead be environmentally and ethically responsible changemakers that strive to benefit society. We call this benefit our ‘impact’.

This is Anything But Plastic’s impact page. Here we show off all the good we’ve done together, (none of this would have happened without our amazing customers and supporters) and tell you about any current projects we are supporting. This page includes new initiatives, so it is a work in progress and will be updated regularly.

UPDATE - 30/11/20 

Our ‘Green Friday’ weekend pledge (ABP's version of a positive alternative to Black Friday) means that thanks to you, our brilliant customers, we were able to sponsor the removal of 72kg of plastic pollution from beaches worldwide! Our running total of positive impacts, including the total from our ongoing ‘Refer a friend’ scheme, is shown in the widget below.

Pass it on to pick it up

We have started a ‘Refer a friend’ scheme as of September 2020 called ‘Pass it on to pick it up’. When you refer a friend using this scheme, we ensure a kilo of coastal plastic pollution will be picked up on their behalf. If you want to help us collect some rubbish and clean this home that we call Earth up, please pass word of ABP on. All orders will now include a leaflet which tells you how you can participate. Scroll to the bottom of the page for FAQ’s on this scheme. You can see the impact we’ve created above in the widget.

business for good logo

How our giving impacts contribute towards furthering the global sustainable  development goals:

These widgets have recently changed, as B1G1 has decided to change the way they count impacts. Previously, each time you gave to a project an impact would be added to each relevant SDG counter. Now, they equally divide your contribution to a project across the relevant SDG's. So the total for each SDG counter is lower than in the previous system but it helps keep a more accurate count of how our giving impacts the SDG's. 

How else do we give?

social media for b1g1 product incentives

Refer a friend FAQ

- I’ve received a ‘refer a friend’ leaflet with my order, what is it and how do I use it?

ABP’s mission is to tackle plastic pollution, and while we have a good handle on reducing plastic pollution at the source by providing replacements to many single-use plastic items, there is a lot of rubbish already out there blighting our earth and choking our seas. We are using our ‘refer a friend’ program to combat existing plastic pollution. If the friend that you’ve referred places an order, one kilo of coastal plastic waste will be picked up on their behalf. This means we will donate to a project which provides beach cleans and education to improve waste management practices. The project we donate to has broken down their costs so we can confidently say that 1 kilo is collected per person referred.

- What does my friend have to do?

Once your friend has received the code you have given them, they need to place an order with ABP (if they want to, of course). When they are in the ‘checkout’ phase of the transaction, there is an option to ‘add a note’. If you click this ‘add a note’ button, a box appears below in which you can type instructions, a message to us or, in this case, type the refer a friend code in. They then finish checking out as normal and that is their job done. We pick up their note with the code and donate an equivalent to picking up one kilo of plastic pollution to our charity partner who is delivering this project. This makes both you and ABP the enabler of this project. 😊

- Who is your charity partner and what is the project?

This project is delivered by ROLE Foundation, a charity based in Bali, Indonesia.

The project:

‘Up to 75% of Bali’s garbage is not collected by official services. There are only five legal garbage dumps on the whole island. Makeshift rubbish dumps are everywhere due to poor governance; flowing into the ocean, destroying the marine environment and suffocating marine wildlife. ROLE Foundation organises regular beach clean-ups. The beach cleaner groups are spread across 5 locations, each undergoing cleaning and education training once a month including waste management, marine conservation, permaculture practices and healthy living.’


‘The ROLE Foundation was established in 2007 as an environmental learning and conservation project and is the only environmental learning centre in Bali. Since inception 6,400 local school children have visited the centre, where they learn about sustainable waste management and recycling, reforestation, permaculture, organic gardening and marine conservation. Waste, particularly plastic waste, is a problem in Bali. Currently, Indonesia is second to China in contributing to marine plastic pollution, with 3.2 million metric tonnes of mismanaged plastic waste being produced annually, 1.29 million metric tonnes of which become plastic marine debris. In Bali alone, each day the average person on the island contributes 2.8 kg of potentially harmful solid waste, considerably more than the national average. This is over twice as much as the average person in the country’s capital Jakarta. Up to 75% of Bali’s garbage is not collected by official services and there are only five legal landfills on the whole island. To respond to this, the environmental centre is now renamed “Zero Waste to Oceans”, Education and Demonstration Center. We also organise waste management training for local governments and coordination of beach cleaning at Kuta, Legian and Seminyak.’

*Description of the project and about Role Foundation is quoted from B1G1’s website.

- What is Business for Good/B1G1?

B1G1 (Buy one give one) or Business for Good as it is also known, is a charity platform which allows small and medium-sized enterprises to build charitable giving into their everyday business practices. They vet the charities and the projects to make sure they are providing the benefit they say they do so that we as businesses can be sure that our contributions are truly doing some good in the world. The projects individual charities submit through this platform are fully costed and broken down into actions; so that instead of just giving to a project and not knowing what your money does to help, this works by showing that x amount = x action. B1G1 is a subscription-based platform which is separate from the donations, which means that all the money a business donates goes directly to the project they want it to, as admin and running fees are covered by the subscription separately. Why choose to do it this way instead of directly working with a particular charity? Many charities require expensive lump sums to partner with them as a business, which locks out many SME’s (small to medium enterprises) which don’t have the cash flow to be able to work that way. B1G1 allows us to break our giving down into micro amounts so that our cash flow is unaffected by suddenly having to come up with a big lump sum to pledge. We’ve chosen to use B1G1 as our giving platform as we think all businesses should be able to give and give back, the size of a company shouldn’t impede doing some good.

- Why aren’t you using a UK based charity?

The problem of plastic pollution is a worldwide issue, and there are plenty of areas which are affected way worse than in the UK. It’s no good cleaning up our immediate surroundings and ignoring the tip the rest of the world has become, it is a global issue and we need to co-operate globally to solve it. Whilst we like to support local charities, (the Marine Conservation Society is a favourite of ours) we do not feel that we need to limit our scope to the UK alone. UK-based charities can benefit from our time as, for example, we can volunteer directly to help out with beach cleans and educational talks. For the rest of the world, however, monetary support is the help we can provide, as this allows local people to engage in the same kinds of projects that we believe are vital to cutting down and removing plastic pollution.